We launched the Brilliantly Simple positioning for Energy Online over five years ago. We did this by highlighting all the unique benefits they offer their customers. No door knocking and quick to switch. And it’s worked.
7th most viral on Youtube 2015. Over 50 million views and the ads have featured on the front page of Reddit, Daily Mail, NY times and the Graham Norton show. They’ve also helped Energy Online become the fastest growing energy company in New Zealand.